Enjoy these words from our long-time friend Ann Beetham from Regenerage:
Regenerage have a longstanding reputation in the local community.
As a not-for-profit charity, we have been established for 45 years and are proud to be recognised as leaders in providing much-needed services to older people and their carers. We are considered to be a trusted pair of hands.
- Regenerage began as Age Concern Preston in 1981.
- In 1987 our name changed to Age Concern Preston and South Ribble District.
- In 2009 we became Age Concern Central Lancashire, a more inclusive name for the wide area we provide services to.
Now, as Regenerage, we remain committed to our mission of supporting our community and encouraging healthy aging, with even more energy and dedication.
We enable people to live well with memory concerns and dementia, reduce loneliness and isolation and stay active by providing wider support designed to support healthy ageing.
Our vision is that older people thrive, living vibrant and fulfilled lives.
Why did you first decide you wanted to create your own branded gifts?
During our re-brand we felt is essential to help us to get the new name, brand and colours out into the public domain.
Changing the name of long and well-established charity was a large leap of faith for us and we knew that branded gifts would help us to spread the word.
Our new name and colour palette was chosen carefully to make us current and more relevant, especially to the younger generation who are our future older generation.
What is your objective when using branded gifts?
When using branded gifts our objectives are many:
- To raise awareness of the charity.
- To generate additional fundraising income by selling the branded gifts where possible.
- To strengthen our supporter engagement by making supporters feel connected to us.
- To build trust and professionalism.
- To support our fundraising campaigns and events.
- To thank our volunteers and stakeholders.
- To create a sense of community and to provide opportunities to talk about our mission.
How successful have the gifts been for you, and do they fulfil your objectives?
Our gifts are always received well both for their quality and messaging, fulfilling our objectives.
Is there any aspect of service that you think BusinessGiftUK could do better?
Nothing needs to be improved on. An excellent all round service is always assured!
Visit the Regenerage website here to see the amazing work they do.