Corporate gifts in West Midlands
When you give a gift to a client or customer, you add value to the interaction that your business has had with them. It shows that your West Midlands-based business will go that extra mile, meaning that it is much more likely to stand out in the customer’s memory. At BusinessGiftUK, we provide the highest standard of products at an affordable price so that any business can achieve this. From something as simple as a badge to a t-shirt, a corporate gift can be a lasting and personal reminder of your West Midlands business.
How do I choose the right corporate gift?
Whilst providing corporate gifts is, in itself, an effective way to stay in the minds of customers, what your West Midlands business chooses to gift them is equally important. Here is our guide to choosing the right corporate gift:
Relation to business
When deciding what corporate gift you will be providing customers with, it is vital that you think about the ways in which it might relate to your West Midlands-based business. It could be that your company has especially sleek branding that lends itself to clothing and would look good on a hoodie, for example. Similarly, it could be that your gift idea relates directly to the way in which your customer has interacted with your business. If a customer has to write their details for you, giving them a branded pencil to use and keep afterwards is a simple yet cost-effective way to stick out in their memory.
Try to make it functional
As with all promotional material, the ultimate aim of corporate gifts is to have your business seen around West Midlands and potentially beyond. The best way to ensure this is by providing a gift that has a simple and useful function so that it is frequently used and seen. A cap, for example, is something that many will use without a huge amount of consideration of where it was bought due to its simple functional use.
Less is sometimes more
Whilst it is important to demonstrate to customers that they are valued by your business, it is sometimes best considering smaller and more affordable options of doing this. By choosing a gift that is smaller in size, such as a key ring, past customers are likely to forget they still even have it on display where it is still promoting your business. Smaller gifts are often also considerably cheaper, meaning that your promotional budget can go further. By being able to buy a larger quantity with the same amount of money, you could maximise the reach of your corporate gifts.
Bring attention to your gift
Another way to ensure that your corporate gift is cherished is to bring attention to it as an extra. It could be that when a customer spends over a certain amount or fulfils an action, that they receive a free gadget, for example. Regardless of the way in which your West Midlands-based business chooses to do this, it is always worthwhile presenting your gift as something of value in itself.
To ask one of our knowledgeable team about any of our products, give us a call on 01772 429 111 or fill out our contact form below and we will get back to you as soon as possible.