Corporate gifts in Durham
When your business gives a gift to its customer or client, it adds value to the interaction that you have had with them. It shows that your Durham-based business will go that extra mile, meaning that it is much more likely to stand out in the customer’s memory. At BusinessGiftUK, we pride ourselves on providing quality products at an affordable price so that any business can achieve this. From something as simple as a badge to a t-shirt, a corporate gift can be a lasting and personal reminder of your Durham business.
How do I choose the right corporate gift?
Whilst providing corporate gifts is, in itself, an effective way to stay in the minds of customers, what your Durham business chooses to gift them is equally important. Here is our guide to choosing the right corporate gift:
Relation to business
When deciding what corporate gift you will be providing customers with, it is vital that you think about the ways in which it might relate to your Durham-based business. It could be that your company has especially sleek branding that lends itself to clothing and would look good on a hoodie, for example. Similarly, it could be that the gift relates specifically to the customer’s interaction with your business. If a customer has to write their details for you, giving them a branded pencil to use and keep afterwards is a simple yet cost-effective way to stick out in their memory.
Try to make it functional
Whilst the way in which your gift provides value to customer interaction is important, it is also crucial that it is seen around Durham and beyond as a promotional material. The best way to ensure this is by providing a gift that has a simple and useful function so that it is frequently used and seen. A cap, for example, is something that many will use without a huge amount of consideration of where it was bought due to its simple functional use.
Less is sometimes more
Although it is important that your company shows customers that they are valued, sometimes it is best opting for something smaller and more affordable. By choosing a gift that is smaller in size, such as a key ring, past customers are likely to forget they still even have it on display where it is still promoting your business. Opting for smaller gifts can also allow your budget to go further due to, often, being very affordable. By being able to buy a larger quantity with the same amount of money, you could maximise the reach of your corporate gifts.
Bring attention to your gift
Another way to ensure that your corporate gift is cherished is to bring attention to it as an extra. It could be, for example, that if a customer spends over a certain amount they receive a free gadget. Regardless of the way in which your Durham-based business chooses to do this, making sure that your provided gift has some kind of value in itself is vital.
To ask one of our knowledgeable team about any of our products, give us a call on 01772 429 111 or fill out our contact form below and we will get back to you as soon as possible.