Corporate gifts in Darlington
When you give a gift to a client or customer, you add value to the interaction that your business has had with them. It shows that your Darlington-based business will go that extra mile, meaning that it is much more likely to stand out in the customer’s memory. At BusinessGiftUK, we are sure that our range of quality products will enable any business to do this, and at an affordable price. From something as simple as a badge to a t-shirt, a corporate gift can be a lasting and personal reminder of your Darlington business.
How do I choose the right corporate gift?
Although the act of gift-giving is, in itself, a very effective way to leave a lasting impression on customers, what your Darlington business chooses to gift them is often just as important. Here is our guide to choosing the right corporate gift:
Relation to business
When choosing a corporate gift for customers, it is important that it relates to your Darlington-based business in some way. It could be that your company has especially sleek branding that lends itself to clothing and would look good on a hoodie, for example. Similarly, it could be that your gift idea relates directly to the way in which your customer has interacted with your business. If a customer has to write their details for you, giving them a branded pencil to use and keep afterwards is a simple yet cost-effective way to stick out in their memory.
Try to make it functional
As with all promotional material, the ultimate aim of corporate gifts is to have your business seen around Darlington and potentially beyond. To guarantee this, it is best to select a gift that will be frequently useful so that it is seen by other potential customers. A cap, for example, is something that many will use without a huge amount of consideration of where it was bought due to its simple functional use.
Less is sometimes more
Whilst making sure customers feel valued by your company is crucial, it is often also worth considering the smaller and more affordable routes of doing this. By choosing a gift that is smaller in size, such as a key ring, past customers are likely to forget they still even have it on display where it is still promoting your business. Going for something smaller also has the added benefit of meaning that your budget often goes further as these gifts tend to be considerably cheaper. By being able to buy a larger quantity with the same amount of money, you could maximise the reach of your corporate gifts.
Bring attention to your gift
Another way to ensure that your corporate gift is cherished is to bring attention to it as an extra. It could be that when a customer spends over a certain amount or fulfils an action, that they receive a free gadget, for example. Regardless of the way in which your Darlington-based business chooses to do this, ensuring that your gift has some discernible value itself is crucial.
To ask one of our knowledgeable team about any of our products, give us a call on 01772 429 111 or fill out our contact form below and we will get back to you as soon as possible.