Corporate gifts in Aberdeen
When you give a gift to a client or customer, you add value to the interaction that your business has had with them. It shows that your Aberdeen-based business will go that extra mile, meaning that it is much more likely to stand out in the customer’s memory. At BusinessGiftUK, we are sure that our range of quality products will enable any business to do this, and at an affordable price. From something as simple as a badge to a t-shirt, a corporate gift can be a lasting and personal reminder of your Aberdeen business.
How do I choose the right corporate gift?
Whilst providing corporate gifts is, in itself, an effective way to stay in the minds of customers, what your Aberdeen business chooses to gift them is equally important. Here is our guide to choosing the right corporate gift:
Relation to business
When deciding what corporate gift you will be providing customers with, it is vital that you think about the ways in which it might relate to your Aberdeen-based business. It could be that this is simply using the gift to demonstrate your company’s branding in a stylish format, such as a hoodie, for example. Similarly, it could be that your gift idea relates directly to the way in which your customer has interacted with your business. If a customer has to write their details for you, giving them a branded pencil to use and keep afterwards is a simple yet cost-effective way to stick out in their memory.
Try to make it functional
As with all promotional material, the ultimate aim of corporate gifts is to have your business seen around Aberdeen and potentially beyond. To guarantee this, it is best to select a gift that will be frequently useful so that it is seen by other potential customers. A cap, for example, is something that many will use without a huge amount of consideration of where it was bought due to its simple functional use.
Less is sometimes more
Although it is important that your company shows customers that they are valued, sometimes it is best opting for something smaller and more affordable. By choosing a gift that is smaller in size, such as a key ring, past customers are likely to forget they still even have it on display where it is still promoting your business. Opting for smaller gifts can also allow your budget to go further due to, often, being very affordable. By being able to buy a larger quantity with the same amount of money, you could maximise the reach of your corporate gifts.
Bring attention to your gift
Your corporate gift can also stand out to customers by being brought to their attention as an extra. It could be, for example, that if a customer spends over a certain amount they receive a free gadget. Regardless of the way in which your Aberdeen-based business chooses to do this, ensuring that your gift has some discernible value itself is crucial.
To ask one of our knowledgeable team about any of our products, give us a call on 01772 429 111 or fill out our contact form below and we will get back to you as soon as possible.